THE MONDAY CLUB

Brand refresh and web design for Asperges support group, The Monday Club

The brand aims to empower, inspire and create a safe haven for people of all ages. It’s refreshed logotype revolves around Monday and love, putting the two together to create a community for people suffering from Aspergers. The diverse, extensive colour palette creates a warm welcome along with the playful type, deliberately kept clear and readable, which helps to deliver a direct tone of voice in marketing.